Blog, Summary15 Steve Hoffman Blog, Summary15 Steve Hoffman

‘Where’s the Money?’ – Focus on the Farmer Educational Series to Cover Financial Assistance for Farmers Transitioning to Organic

BOULDER, Colo. (Sept. 15, 2023) – As part of USDA’s Transition to Organic Partnership Program (TOPP), Compass Natural’s Focus on the Farmer educational series will offer a free webinar on Sept. 28 to support farmers transitioning to organic.

The webinar, the second in a series of four events hosted by Compass Natural in 2023, will gather top experts in organic agriculture, investment and finance to discuss investment, loan and funding opportunities for transitional and organic farmers, including government and grant programs to help cover the costs of transition and obtaining organic certification.

Webinar: WHERE’S THE MONEY? 
Date: Thursday, Sept. 28, 2023, 10:30 am-12 pm MDT   
Register: Register for free here. All registrants will receive a copy of the speaker presentations and a link to the Zoom video recording.

Panelists include:

Jayce Hafner, Co-Founder and CEO, FarmRaise
Co-founder and CEO of FarmRaise, Jayce Hafner grew up on a small livestock farm. She created FarmRaise to provide “farmer-friendly financial tools” and to help find funding and grants to support the transition to organic agriculture and more. Tracking tax and carbon credits, USDA grants and other programs, FarmRaise keeps farmers apprised of funding opportunities and helps them manage their business and finances.

Brandon Welch, Co-Founder and CEO, Mad Capital
Brandon Welch is co-founder and CEO of Mad Capital, providing customized loans and financing created for transitioning, organic and regenerative farmers. Replacing traditional loans and farm debt with capital that enables the transition to organic, Brandon is working to regenerate land at scale by providing long-term and tailor-fit credit to help farmers navigate the challenges of transitioning. He has experience in underwriting, credit, raising private funds, portfolio management and business building.

Emma Fuller, Co-Founder, Fractal Ag
Dr. Emma Fuller helped co-found Fractal Ag, which invests alongside farmers by taking passive, minority stakes in land that farmers already own. Farmers receive needed capital to invest in their operations, while investors access high-quality farmland that remains in the hands of the farmer. Farmers decide how to use the capital to best grow their business. Fractal discounts the cost of capital for farmers who have introduced regenerative practices, regardless of when they adopted them. Emma received her Ph.D. in Ecology and Evolutionary Biology from Princeton.

Claire Mesesan, Chief of Staff, Iroquois Valley Farmland REIT
Claire Mesesan is chief of staff at Iroquois Valley Farmland REIT, a public benefit corporation. Iroquois Valley provides land security to organic farmers through long-term leases, mortgages and operating lines of credit. Iroquois Valley supports the organic transition through its products, offering a discounted lease rate during the organic transition and interest-only mortgages for the first five years, and supports soil health and conservation projects through its in-house grant program.  

Mark Retzloff, former president of the Organic Trade Association and co-founder of Horizon Organic Dairy, Greenmont Capital Partners and Alfalfa’s Market, and Steven Hoffman, founder of Compass Natural and a former Peace Corps volunteer and USDA agriculture extension agent, will serve as co-moderators.

“Our ultimate goal is to support and educate farmers during their journey to organic certification,” says Steven Hoffman, founder of Compass Natural. ”Financing is inevitably a top concern and we are thrilled to have such seasoned leaders sharing information with farmers and producers to help them navigate the process.” 

About Compass Natural
Based in Boulder, Colo., Compass Natural is a communications agency serving the market for organic food and agriculture, as well as businesses and brands providing natural, socially responsible, eco-friendly and other healthy lifestyles products and services. Founded in 2001 and driven by a commitment to create a better world through business, Compass Natural is a leader in the Lifestyles of Health and Sustainability (LOHAS) market.

The “Focus on the Farmer” educational series is produced by Compass Natural in partnership with USDA’s Transition to Organic Partnership Program (TOPP) in the Plains States region. TOPP is designed to foster organic agriculture and make much-needed technical assistance available to transitioning and existing organic farmers.

About TOPP
The Transition to Organic Partnership Program (TOPP) is a program of the USDA Organic Transition Initiative and is administered by the USDA Agricultural Marketing Service (AMS) National Organic Program (NOP).

Media Contact
Steven Hoffman, Compass Natural, steve@compassnatural.com, 303.807.1042

Read More
Blog, Summary1 Steve Hoffman Blog, Summary1 Steve Hoffman

Pepsico Announces Goal to Expand Regenerative Farming Practices on 7 Million Acres by 2030

Screen Shot 2021-06-01 at 2.39.35 PM.png

This article originally appeared in Presence Marketing’s June 2021 Newsletter

Pepsico announced in late April that the company is launching an ambitious, impact-driven “Positive Agriculture” strategy with the goal of spreading regenerative agriculture practices across 7 million acres of farmland by 2030, which the company says is approximately equal to its entire agricultural footprint.

“Any plan to tackle the urgent challenges facing the global food system must address agriculture, the source of nourishment for billions and a key lever to address climate change and inequality,” said PepsiCo Chairman and CEO Ramon Laguarta.

Pepsico estimates the initiative will eliminate at least 3 million tons of greenhouse gas emissions (GHG) by the end of the decade. Additional 2030 goals within its Positive Agriculture agenda include improving the livelihoods of more than 250,000 people in its agricultural supply chain, and sustainably sourcing 100% of its key ingredients, the company said.

“One big part of Positive Agriculture is extending regenerative farming practices — a set of techniques that improve and restore ecosystems with a focus on building soil health and fertility, reducing carbon emissions, enhancing watershed management, increasing biodiversity and improving farmer livelihoods. Partnering with farmers, PepsiCo will spread the adoption of these practices across 7 million acres, approximately equal to the company’s entire agricultural footprint. The growers behind products like Lay’s potato chips, Quaker oats and Tropicana orange juice will be driving forces,” the company said.

“Today, we're accelerating our Positive Agriculture agenda, because we know we have to do even more to create truly systemic change,” said Jim Andrew, PepsiCo’s Chief Sustainability Officer. “By focusing on regenerative agriculture practices at the local level to build soil health, we can build a stronger foundation for our products and help make the entire food system more sustainable.”

Read More
Blog, Summary1 Steve Hoffman Blog, Summary1 Steve Hoffman

Organic Farming Could Boost Carbon Sequestration by Double Digits, New Study Says

Photo: Pexels

Photo: Pexels

This article originally appeared in Presence Marketing’s April 2021 Industry Newsletter

By Steven Hoffman

In a meta-analysis of more than 4,000 studies, researchers found that organic farmers could increase the amount of carbon captured in the soil by double digits by adopting best organic farming practices. The study was published in the journal Agriculture, Ecosystems and Environment by researchers at the University of Maryland in collaboration with The Organic Center, a nonprofit research and education organization based in Washington, D.C. Examining different practices such as the use of organic soil amendments, conservation tillage and cover crops, the researchers found that best practices in organic soil amendments, such as compost and manure, had the biggest and fastest impact on carbon sequestration, by an average of 24%. “The study is the first of its kind – looking within organic management to not only highlight the areas where organic excels at locking greenhouse gas in the soil, but also identifying the areas that have the biggest beneficial impact, enabling organic growers to maximize their ability to fight climate change,” said Jessica Shade, Ph.D., Director of Science Programs for The Organic Center. The study identified four practices that are most critical to good soil health, including planting cover crops; applying combinations of organic inputs; increasing crop rotation diversity and length; and conservation tillage. The Organic Center highlighted the report’s main findings here.

Read More
Blog, Summary1 Steve Hoffman Blog, Summary1 Steve Hoffman

Global Earth Day Live Broadcast, April 22, Includes Focus on Regenerative Agriculture

Photo: Pexels

Photo: Pexels

This article originally appeared in Presence Marketing’s April 2021 Industry Newsletter

By Steven Hoffman

The global organizer of Earth Day, Earthday.org, will present its second Earth Day Live digital event on April 22, 2021. The theme of the multi-hour, multi-channel livestream event, beginning at noon Eastern Time, is Restore Our Earth. Topics include regenerative agriculture, climate and environmental literacy, equity and environmental justice, climate restoration technologies and more. “The agriculture sector is one of the largest contributors to climate change, and regenerative agriculture has the power to change that by rehabilitating our soils and enhancing our ecosystem,” Jillian Semann, Earth Day Network’s Food and Environment Director, said in a statement. "This Earth Day, we have an important opportunity to challenge world leaders to see climate change for what it is – a pressing global security threat, one that threatens everyone and everything but particularly our most vulnerable people and places," said Kathleen Rogers, President of Earthday.org. Learn more at www.earthday.org/earth-day-2021.

Read More
Blog, Summary3 Steve Hoffman Blog, Summary3 Steve Hoffman

KISS THE GROUND Documentary Signifies Hemp’s Role in Regenerative Agriculture, Climate Change

LTH-KissGround-1200x720.jpg

By Heather Collins

As wildfires ravage the West, unseasonal snowstorms blanket the Rocky Mountains, and hurricanes pound the South, people everywhere are talking about climate change.

Faced with the reality of a global crisis, hemp industry executives, Hollywood filmmakers, actors, farmers, celebrities, and business leaders collaborated and created KISS THE GROUND. This new full-length groundbreaking documentary gets to the root of the problem, with the solution located right under our feet.

Narrated by actor Woody Harrelson, the film features a star-studded line-up and casts a glimpse of how soil might be the clear answer to sequestering carbon out of the atmosphere and help cool a warming planet. Directed by Rebecca Tickell and Josh Tickell, the documentary features well-known celebrities, such as Ian Somerhalder, Gisele Bündchen, Jason Mraz, and David Arquette.

According to KISS THE GROUND’S Executive Producer, Ian Somerhalder, “We can get the Earth back to the Garden of Eden that it once was by regeneration in agriculture.” KISS THE GROUND is in good hands with Big Picture Ranch, a film studio that strives to change the narrative around critical environmental issues.

Save the Date
The movie, KISS THE GROUND, will be available to the world on Tuesday, September 22, at 6:00 pm PDT, on Netflix. Somerhalder is inviting everyone to view the trailer and spend an evening watching the film to learn more about KISS THE GROUND, the Los Angeles-based nonprofit whose mission is to awaken people to the possibilities of regenerative agriculture.

There’s so much bad news about our planet. Please share the film with your community and with every friend, co-worker, mother, father, sister, brother, and acquaintance,” says Somerhalder. “We are fulfilling our mission in awakening people to the possibility of regeneration. Together, we can do this. Here we go!”

To view the trailer, click HERE or to support the KISS THE GROUND message and movement, visit: https://kisstheground.com/support-the-film/ – socialassets

The Power of Hemp Soil
Hemp business leaders, industry experts, and entrepreneurs publicly acknowledge that hemp could be key in creating solutions to the global climate crisis. “Hemp can be grown more regeneratively as a rotational crop along with cover crops. If you just inject nitrogen fertilizer, though, you miss the point of a better world with hemp. Let’s regenerate with hemp!” said John Roulac, Co-Producer of KISS THE GROUND, Founder of Nutiva, and Founder and Board Member of the Certified Organic CBD brand RE Botanicals.

The Rodale Institute, an organization dedicated to improving humans’ overall health and the planet through organic research, agricultural training, and consumer education, acknowledges that the global “climate crisis is here and regenerative agriculture is the only way to fight it.”

The Rodale Institute is leading research efforts into regenerative hemp, and it applauds the efforts many hemp farmers are making in implementing sustainable farming techniques on their farms. Even though regenerative agriculture is a relatively new concept, the organization works collectively with growers to educate them on the soil carbon solution that further protects farmland for future use.

About KISS THE GROUND 501(c)(3) Nonprofit Film Partner
KISS THE GROUND is a Los Angeles-based 501(c)(3) nonprofit organization on a mission of creating awareness around the extraordinary potential of healthy soil. KISS THE GROUND has educated and activated millions through its Media Program, Farmland Program, and Stewardship Program. Their Farmland Program supports transitioning farmers and ranchers with training, mentorship, and soil testing and has a robust scholarship program for farmers who need financial assistance to take part. The Stewardship Program is an education platform, community, and resource hub created to educate, inspire, and empower individuals to become powerful and impactful advocates for the regenerative movement. KISS THE GROUND has become a premier online educational hub for regenerative agriculture, offering an online “pathway” for anyone to find resources and their unique way forward in contributing to this expanding global movement.

# # #

Read More
Blog, Summary5 Steve Hoffman Blog, Summary5 Steve Hoffman

General Mills Working with Farmers to Reduce Pesticide Use

Photo: Pexels

Photo: Pexels

Originally Appeared in Presence Marketing News, September 2019
By Steven Hoffman

Over the past several years, leading food producer General Mills has committed to sourcing major ingredients, including oats, wheat and sugar, from farmers who follow sustainable practices. Now, the maker of Cheerios and hundreds of other products is taking it one step further and encouraging its farmers to reduce their use of pesticides. “Recognizing that synthetic pesticides may harm beneficial insects including pollinators, or drift beyond a farmer’s field, affecting nearby fields and ecosystems, we are actively working across our value chain to limit these unintended and potentially harmful impacts,” General Mills says on its website. “We have strategies in place to reduce synthetic pesticide use, and we work with trusted agronomists and other experts to implement continuous improvement practices throughout our supply chain.” General Mills reports that it is employing four strategies to reduce pesticide use, including: 1) encouraging regenerative agriculture; 2) promoting Integrated Pest Management (IPM); 3) expanding organic acreage; and 4) promoting pollinator health. Earlier this year General Mills announced a goal of increasing regenerative agriculture practices to one million acres by 2030. The practice, which includes the use of cover crops, diverse crop rotations and other strategies, could be a key part of the company’s pesticide reduction plan, reported The Western Producer. “Among its many benefits, regenerative agriculture suppresses pests by promoting natural competition to significantly reduce the need for synthetic pesticides,” General Mills says. According to General Mills, the company is working with 45 farmers, mostly in Manitoba and Saskatchewan, coaching the producers on regenerative practices. The company is measuring a number of outcomes from regenerative agriculture, including pesticide use. According to The Western Producer, General Mills is the second largest producer of organic and natural food in the U.S. In 2018, the company reached 200,000 acres of organic production, with a goal of 250,000 in 2019.

Read More
Blog, Summary10 Steve Hoffman Blog, Summary10 Steve Hoffman

Regenerative Agriculture a Low-Cost Solution to Climate Change

Regeneration International, a nonprofit organization dedicated to advancing organic, regenerative agriculture, a solution to combat climate change. 

Editor's Note: Compass Natural's Director Steven Hoffman will be attending the COP21 Global Climate Summit in Paris in December 2015 on behalf of Regeneration International to promote the power of organic, regenerative agriculture to help feed the world AND cool the planet. Learn more here and on Facebook. What is the cost of preventing global warming? Not that expensive, really, if one considers switching to widely available and inexpensive organic farming practices, reported Rodale Institute in a landmark White Paper published in May 2014.

farming-climate-change.jpg

In fact, said Rodale after conducting more than 30 years of ongoing field research, organic farming practices and improved land management can move agriculture from one of today’s primary sources of global warming and carbon pollution to a potential carbon sink powerful enough to sequester 100% of the world’s current annual CO2 emissions.

Thus, a term coined years ago by organic pioneer Robert Rodale is now newly emerging: Regenerative Agriculture, with the power to "feed the world and cool the planet," say the founders of Regeneration International, a nonprofit organization dedicated to advancing organic, regenerative agriculture and land management worldwide as a solution to combat climate change. Rodale’s researchers point to organic farming as a way to reduce energy inputs and minimize agriculture’s impact on global warming, draw down carbon from the atmosphere into healthy, organic soils, and also help farmers better adapt to rising global temperatures and extreme weather.

“Simply put, recent data from farming systems and pasture trials around the globe show that we could sequester more than 100% of current annual CO2 emissions with a switch to widely available and inexpensive organic management practices, which we term ‘regenerative organic agriculture.’ These practices work to maximize carbon fixation while minimizing the loss of that carbon once returned to the soil, reversing the greenhouse effect, said the study’s authors.

Or, as the Wall Street Journal reported in a May 2014 feature article, “Organic practices could counteract the world’s yearly carbon dioxide output while producing the same amount of food as conventional farming…”

It seems like a powerful solution to climate change lies literally right under our feet.

Conventional Agriculture Adds Heat The global food system is estimated to account for one-third or more of the world’s total greenhouse gas emissions, says Anna Lappe, author of Diet for a Hot Planet. Much of the fossil fuel used in commercial agriculture comes not only from running tractors and machinery, but also because petroleum is a primary ingredient in synthetic pesticides, herbicides and fertilizers, widely used in conventional agriculture.

While insisting that pesticides and GMOs are the only way to feed a growing population, conventional agriculture and livestock production are today a significant part of the problem, says Rodale, and also are responsible for widespread clearing of forests, grasslands and prairies. Palm oil production alone, with its destruction of the world’s largest rainforest region, is why Indonesia is the world’s third largest greenhouse gas producer.

Also, synthetic nitrogen fertilizer is known to release large amounts of nitrous oxide into the atmosphere, a potent GHG and a primary threat to earth’s ozone layer. Synthetic nitrogen fertilizer also is responsible for the Dead Zone in the Gulf of Mexico, an oxygen-depleted area the size of New Jersey in which no fish can survive.

Organic A Cool Solution According to Dr. David Pimentel of Cornell University, author of Food, Energy and Society, organic agriculture has been shown to reduce energy inputs by 30%. Organic farming also conserves more water in the soil and reduces erosion. Also, healthy organic soils tie up - or sequester - carbon in the soil, helping to reduce CO2 levels in the atmosphere.

“On-farm soil carbon sequestration can potentially sequester all of our current annual global greenhouse gas emissions of roughly 52 gigatonnes of carbon dioxide equivalent (~52 GtCO2e). Indeed, if sequestration rates attained by exemplar cases were achieved on crop and pastureland across the globe, regenerative agriculture could sequester more than our current annual carbon dioxide (CO2) emissions,” Rodale concluded.

Farming in a Warmer Future Changes in temperature caused by global warming could have dramatic effects on agriculture. Extreme weather, rising temperatures, drought and flood caused by global warming all could have an adverse impact on yield, disease and insect pests.

Organic farmers may be better able to adapt to climate change, in that healthy organic soils retain moisture better during drought, making it more available to plant roots. Also, organic soils percolate water better during floods, helping to decrease runoff and soil erosion.

According to Rodale Institute’s 30-year field trials, in good weather, yields for organic and conventional corn and soybeans are comparable. However, organic soils are 28-70% higher in production in periods of drought compared to conventional soils. Researchers at the University of Michigan similarly found that while yields are comparable in developed countries, organic farms in developing countries can produce 80% more than conventional farms.

Rodale also found that during flood, there is 25-50% more water infiltration in organic soils, thus preventing runoff and erosion. Carbon-rich organic soils act as a sponge: for every pound of carbon increased in the soil matter, you can add up to 40 lb. of additional water retention, says Rodale.

For developing nations, organic farming could make a huge difference in adapting to climate change. According to the UN Food and Agriculture Organization, organic farming can be more conducive to food security in Africa than most conventional production systems, and it is more likely to be sustainable in the long term. Furthermore, the FAO found that organic agriculture could build up natural resources, strengthen communities, and improve human capacity, “thus improving food security by addressing many different causal factors simultaneously.”

The National Sustainable Agriculture Coalition reported, “Sustainable and organic agricultural systems offer the most resilience for agricultural production in the face of the extreme precipitation, prolonged droughts and increasingly uncertain regional climate regimes expected with rapid global warming.”

Resources:

Regeneration International

Carbon Underground

Rodale Institute

Read More